Blog

Tips to add value to your blog

Blogging has gone from being a fun side project for aspiring creatives to an absolute necessity for businesses of all sizes. For many companies, especially small to medium-sized ones, it’s likely to be just about the only web page that is updated with any regularity on their ...

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How to diffuse negative online commentary

The majority of the population uses the Internet everyday. And when a customer feels they’ve been wronged, it is incredibly easy for him or her to go online and vent their frustrations. So when this happens, how do you handle it? Here are some tips as to ...

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Tips for smart BI planning

You have finally decided your small or medium-sized business is ready to utilize Business Intelligence (BI) software. This is a big step for your company and one that must be approached with diligence. If you are not careful the cost of BI software, not to mention ...

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How your boring brand can win on social media

For many business owners who have dabbled in social media, they may think their efforts have been in vain and growing a large social media presence is impossible. They may go as far to believe that social media simply doesn’t work, especially when you don’t have an ...

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Storm warning: prepare staff and clients

As it is only a matter of time before the first winter storms hit in many places, you might want to consider taking a look at your company’s business continuity plan. Each year heavy snowfall and other weather-related incidents interrupt services and cost businesses money. One way ...

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Secure your SMB by following these rules

While small businesses lack the big budgets of their enterprise counterparts, that doesn’t make security any less of an issue for SMBs. In fact, small and medium businesses are more and more often the target of cyber criminals precisely because they generally have fewer security measures in ...

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7 SEO mistakes you need to avoid

Creating an effective search engine optimization (SEO) strategy for your business’s website is a must if you want to establish a solid online presence. While this concept is nothing new, it is often overlooked by businesses. They resort to crude SEO practices that, far from being efficient, ...

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Vulnerability exposed by WhatsApp bug

Vulnerabilities in the web-based version of popular instant messaging app WhatsApp recently left up to 200 million users exposed to hackers and malware. The bug was picked up by an Israeli IT security firm, and WhatsApp put a fix in place before news of the potential threat ...

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What a dislike button means for your business

On Facebook, the number of likes your business page gets is currency. It shows authority and that your business is popular with customers. So, what would happen if suddenly a dislike button were released? How would that impact your business? You may have recently heard that a ...

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Why you should consider self-service BI

Business intelligence (BI) tools are powerful platforms that allow organizations to gain significant insight into their business activities, clients, employees, infrastructure, and much more. But as data volume continues to grow exponentially, more and more business owners are realizing that traditional BI tools are becoming less effective ...

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