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12 Principles That Make A Champion On And Off The Field

Emmitt Smith is best known as the NFL’s all-time leading rusher, a Pro Football Hall of Famer, and a “Dancing with the Stars” champion. But he’s also a respected entrepreneur, sought-after speaker, bestselling author, and one of the most valuable personal brands in the sports-entertainment field. As chairman of E. Smith Legacy Holdings, a successful ...

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8 Unconventional Strategies For Captivating Your Customers And Crushing Your Competition

What would it be worth if prospects and customers truly saw your company as unique? In her book, “Different: Escaping the Competitive Herd,” Harvard Business School marketing professor Youngme Moon argues that “the ability to compete is dependent upon the ability to differentiate from competitors.” However, she goes on to say that “the number of companies who ...

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Stop Calling It A Labor Shortage It Is A Turnover Crisis

The Statistics Are Alarming A record-setting 10.1 million jobs opened in the U.S. 11.5 million workers quit just in the second quarter of 2021. 41% of the global workforce would consider leaving their current employer within the next year. 54% of Gen Z are considering quitting. The “Great Resignation” is a mass, voluntary exodus from the workforce. ...

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Robin’s Top 10 Rules For Salespeople

You Have To Be SOLD Before You Can SELL. If you’re not excited and deeply passionate about what you sell, figure out how to get excited — or find another job. Talk to someone who is passionate about a hobby, and they’ll “sell” you on why it’s so exciting. They don’t need a script or ...

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What Is Microsoft Autopilot?

Ever since the evolution of M365 and Azure, Microsoft has come out (and continues to) with new tools to help automate processes when it comes to the deployment of their software applications. One such tool is called “Autopilot”, and is further reviewed in this blog. The Details At a high level, Microsoft Autopilot is a package that ...

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5 Essential Tech Tools To Grow Your Business And 2 You Should NOT Waste Your Money On

Growing your business involves learning how to make money and hang on to it responsibly. When you’re in the weeds, it’s easy to think that a fancy piece of well-marketed software could help dig your way out. That’s usually not the case, and you’ll likely end up paying for software that you dont need and ...

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The One Lesson Business Owners Miss When Training Employees That Can Cost Them Thousands

Training employees on anything can be an expensive process. You incur the cost of investing in necessary materials plus the time it takes away from your employees doing revenue-generating activities. But what’s worse when it comes to cyber security training is the expense you’ll incur if that training fails. Recent studies show that human error plays ...

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The Shocking Facts About The New FTC Safeguards Rule That Affect Nearly EVERY Small Business Operating Today

As former President Ronald Regan once said, the scariest words you’ll ever hear are “We’re from the government, and we’re here to help.” In this case, the government is trying to help by forcing nearly all businesses to implement and maintain a strong cyber security program to protect the customer information these companies host – definitely ...

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Is It Illegal To Track Your Employees’ Activities When They’re Working From Home?

Along with the surge of people working from home or in hybrid situations over the last few years, there has also been an increase in employers looking for ways to monitor their employees’ work activities to ensure they actually ARE working when remote. This is no surprise given the new “quiet quitting” trend that has now ...

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Color Coding Your Outlook Calendars

Microsoft Outlook remains one of the most widely used email systems in the world today, along with it’s calendar.  But in today’s world, many business executives and employees literally live and die by their calendars. In fact, at times, it can even be hard to see all of the appointments at first glance.  So to make ...

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